Have your say on tourism in the Taupō District
MEDIA RELEASE: Destination Great Lake Taupō
Thursday 11 March 2021
Our region is a unique place in Aotearoa. We have some of the most incredible attributes in our landscape, our people, and in our stories. Attracting visitors, investment and talent is key to our region’s future success.
Prior to COVID-19, tourism contributed more than $600 million each year to our economy, generated more than one third of all jobs in the region and was outperforming many other sectors in the district.
As one of the region's most important sectors, tourism is earmarked as a priority for our district’s future economic success; a sector able to support and enrich the lifestyles of the current and future generations of people who choose to make this part of Aotearoa their home.
COVID-19 has given us an opportunity to reflect on how and what we want our destination to look like in the future.
Moving forward it is important to us all that tourism in the Taupō region is balanced, well managed and importantly, does not come at a cost to our environment or to our quality of life.
"We’re in the early stages of shaping a long-term plan for the future of tourism in the Taupō District and it’s
vital that we hear from the community about how they want tourism to progress here", commented Jane Wilson, General Manager of Destination Great Lake Taupō.
"Yes, it’s important that visitors have an amazing experience here, but more than that, we want to ensure that current and future residents are able to enjoy the benefits of a vibrant visitor economy, that enriches their lifestyle and makes them proud to call this part of New Zealand ‘home’" she added.
You can have your say on tourism by clicking on the following link HAVE YOUR SAY ON TOURISMto complete the survey.
- The online survey closes at 5.00 pm on Friday 2nd April 2021.
- Hard copies of the survey are available from Destination Great Lake Taupō Offices or contact DGLT with your details and we will send a hard copy to you to complete.
- DGLT officers will also be available to discuss the survey at Community Consultation Meetings on the following dates and times:
- Taupō Library Wednesday 7th April, from 9.30 am to 2.00 pm.
- Mangakino Library Wednesday 14th April from 10.00 am to 2.30 pm.
- Turangi Library Friday 16th April from 9.30 am to 2.00 pm.
For further comment, enquiries or high-resolution images please contact:
Destination Great Lake Taupō
P| 027 261 3183
About: Destination Great Lake Taupō
Destination Great Lake Taupō (DGLT) is the Regional Tourism Organisation for the Taupō District. DGLT is a Council Controlled Organisation (CCO) principally funded by the Taupō District Council.
The role of DGLT is to ensure that the Taupō region is marketed as a visitor destination to domestic and international visitors with the aim of increasing visitor numbers, length of stay, and activity involvement to maximise the long-term economic benefits to the regional economy. Destination Great Lake Taupō’s consumer facing campaign brand is Love Taupō.
DGLT’s specific functions are to develop, implement and promote tourism strategies for the Taupō region.