There are now fewer than 300 days to go until the world's best descend on our beautiful Lake Taupō district for the 2020 IRONMAN 70.3 World Championship!
And what better way to mark the occasion then to reveal the IRONMAN 70.3 World Championship logo for 2020.
Head of community, culture and heritage Dylan Tahau said the new logo had a distinct kiwi look about it.
“It was important to encompass our culture in this logo and it’s great to see it incorporate a Tāniko pattern which expresses ideas and values important not only in Te Ao Māori but specifically to Ngāti Tūwharetoa.
“The design was created by Ngāti Tūwharetoa artist Kingi Pitiroi and represents the connecting of cultures from around the world - like each individual strand in the weaving we will be welcoming thousands of people to Taupō from all walks of life,” he said.